The House Agricultural Committee finally has taken steps to stop the fraud and adulteration of olive oil coming from big corporations predominately in Europe. As we in the industry know, much of the bulk olive oils coming to the United States from Europe contain a large percentage of seed oils.
This is blatant fraud and does present a potential health risk to consumers. Certified Extra Virgin Olive oil should be only olive oil and nothing else. Seed oils mixed with olive oil should be clearly labeled and not called extra virgin. The California Olive Oil Commission has set standards for oils produced in California. This has sent shock waves through the European big corporate olive oil industry.
Truthful producers from around the world welcome this forward step toward transparency. At IL Fiorello we are proud to certify our oils, share the results with our guests and freely discuss our farming and milling practices. Honesty and transparency in the market place is the center of our business.